Austin McBroom on LinkedIn: Digitalzone Lunch & Learns (2024)

Coffee & Content, Feast & Facts, Lasagna & Leads, Chew & Chat, Digest & Discuss, Fork & Forum... or we can just stick with the tried and true... ...Lunch & Learn. If you're a B2B Marketer in the Bay Area... DM me and we can discuss how to set you up. Tag a friend if you think they would get value from this event!🙂 A 1.5-hour roundtable, led by our seasoned experts, covering key topics in demand generation.😀 Flexibility in location: We can host the session at your office or arrange a convenient meeting space nearby.😎 Three insightful topics to choose from, including the '2024 State of Demand Gen', 'Navigating the New Millennial B2B Buyer', and 'Eliminating Guesswork from Demand Gen'.

Oh, yeah! Listen up, business warriors! Macho Man Randy Savage here, and I've got a message for all you B2B champions out there! Ooh, yeah!In the digital jungle, only the strong survive, and let me tell you, you gotta stay live, brother! The B2B game is no place for the faint-hearted. You gotta be in the ring, throwing punches with your content, day in and day out.Macho Man knows that staying live digitally is like flexing those biceps in the business world. You can't be a one-hit wonder, oh no! You gotta keep the content flowing, like a river of power, because in this wild world, it's adapt or get left in the dust!Snap into the digital space, yeah! Your B2B presence should be like a steel chair to the competition – bold, unapologetic, and impossible to ignore. If you're not out there, front and center, sharing your knowledge, your brand is as good as a folding chair in the ring – disposable.Oh, yeah, the internet never sleeps, and neither should your content. You gotta be the cream of the crop, rising to the top in the B2B arena. Stay live, stay relevant, and let your digital voice be heard across the vast landscape of business!So, what's the bottom line? The importance of staying live digitally in B2B is not just a strategy; it's a way of life. Macho Man Randy Savage says, "Ooh, yeah, dig it!" Don't let your brand be a has-been – be the undisputed champion of the digital ring! 🏆💪 #B2BChampion #DigitalDomination #MachoManWisdom #Marketing #marketingandadvertising #leadgeneration #contentsyndication #YesIwrotethisdonotjudget

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#WhyYOYFUL ✨ We elevate your brand's story 🌟Navigating the digital space requires more than just strategy; it requires a partner who brings unparalleled creativity and innovation to every campaign. Here's why partnering with YOYFUL is a game-changer for your business:🚀 For Enterprises: Pioneering in lead acquisition & networking, we redefine B2B marketing by introducing cutting-edge tactics for lead generation and building lasting relationships. Our approach ensures your brand stands out in the crowded marketplace.🌱 For Consumer Brands:Experts in authentic engagement & growth. Experience organic expansion like never before. Our bespoke campaigns are designed to captivate your audience, fostering genuine connections that translate into loyal customers.#YOYFULness is more than a philosophy; it's our commitment to making your brand's journey online as impactful and joyful as possible.👉 DM us to start your success story with us. Let’s craft memorable narratives together. #WhyYOYFUL

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Starting a conversation with your audience is like inviting someone for a cup of coffee; it's that warm, open gesture that lays the groundwork for a deeper connection. Each chat, each shared laugh, becomes a step closer on the path of building a relationship that's not just about transactions, but about genuine understanding that helps you solve challenges together.Let's connect! Contact our team at www.CarolloMarketing.com to get started.#B2BMarketing #DigitalMarketing #ContentMarketing #MarketingStrategy #LeadGeneration #B2BSales #MarketingAutomation #B2BBranding #AccountBasedMarketing #ABM #SocialMediaStrategy #B2BSales #CarolloMarketing #Marketing

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Let's talk B2B video strategies! 🎬✨From explainer videos to company culture/BTS videos, there are endless possibilities. Which type of video resonates most with your audience, and how do you leverage it in your marketing? Share your thoughts below! 👇 #B2BVideoMarketing

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Success in marketing (and business) comes from rapid iteration.When you’re on the journey to finding market resonance, it’s very rare for the first attempt to hit the mark.You’ll need to keep honing and refining your message until it really resonates with your audience.When it does, you'll feel it — and so will your audience. 🚀#b2b #growth #marketing

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🤔 Have you kicked off your 2024 ABM strategies on the right foot? If you're wondering how to make your mark this year, our ABM Playbook has got you covered. It's packed with fresh plays to help you connect, engage, and win big🏆. Don't get left behind, start mastering your ABM game today! 🔗 : https://lnkd.in/gTp6F3Mf#ABM #B2Bmarketing #MarketingStrategy

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In the last couple of days Twickenham Stadium was not just the home of England’s rugby, but also a stage for marketing connections. At the #ConnectCMO Event, I had the pleasure to meet some fantastic B2B marketers and have the most interesting conversations. From the old sales and marketing alignment to convincing the board to invest in brand.It’s always a fascinating experience to learn about new B2B businesses who are powering our world, and especially to hear from the marketers driving change within them.A few nuggets that stood out to me were:1. Marketing has to be just as accountable as sales, with a shared responsibility to deliver on business growth2. Technology is advancing everyday, and businesses who don’t leverage it won’t be able to compete in increasingly crowded markets (hello #ai )3. Generating leads is not enough, high quality leads are the real deal, but also one of the biggest challenge most companies still face4. The value of brand is undeniably important, yet it can be hard for marketers to convince non-marketers and execs to invest in5. The best way for inhouse teams to work with agencies is focusing on partnerships and building trusting relationships (partners, not suppliers)I’ll close with my favourite quote from dinner, after talking about the growing chocolate factory machines business: the world needs more chocolate! 🍫 And some people still dare to say #b2b is boring 😊#b2bmarketing #leadgeneration #agency #event

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EN portfolio director, Max Agostini, invited TEMBO Ltd founder Kate Disley and InspiredMinds! group director Maisie Holder to join him for a session on how events can create an active customer community for brands. The session gave B2B marketers key takeaways including: ✨ Know what you’re going to deliver that alleviates your community’s pain points and also have the various other tools throughout the year to make sure that they do the same thing for your audience. Having different personas who, like to consume their information in different ways, a full spectrum of offering which all supports your community and directs to your event. ✨ AI can support your marketing but you still need that human element to breathe in the knowledge of the event for it to be effective communication in marketing your events.#B2BMarketingExpo #B2BMarketing #eventmarketing #brandbuilding #community https://okt.to/6v4cZ3

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In the intricate dance of #b2bmarketing what leads a prospect to choose one solution over another? 🤔 Is it the dazzling array of features, or is there something more intangible at play?Recent insights from @jayball validate that in B2B decision-making, familiarity and trust often outweigh the cold logic of features and functions. It's akin to choosing a dance partner – we gravitate towards those we know and trust, not just those who know the steps.So, how do we nurture this trust? How do we create content that resonates not just with the mind, but also with the heart of our B2B audience? It's about more than just listing product benefits. It's about weaving a narrative that connects and builds a bridge of trust and understanding.A great reminder that sometimes, the most powerful tool isn't the 'what' of our product, but the 'why' and the 'who' behind it. (link in comments)#B2BMarketing #CustomerTrust #BrandStorytelling #StrategicMarketing

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